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February 2011Conference+Meetings World www.c-mw.net3CONTENTSPUBLISHING DIRECTORPaul Daviespdavies@mashmedia.netCIRCULATION & MARKETINGMANAGERChris Lynasclynas@mashmedia.netPRODUCTION MANAGERLuke Spaldinglspalding@mashmedia.netPRODUCTION ASSISTANTJustyna KochanskaPrinted by GeminiMash Media Group Ltd Faraday House39 Thornton RoadWimbledonLondon SW19 4NQUnited Kingdom Tel: +44 (0)20 8971 8282 Fax: +44 (0)20 8971 8283E-mail: info@mashmedia.netWebsite: www.c-mw.netISNN 1747-0463© Copyright Conference + Meetings WorldAll material published in Conference +Meetings World is copyright and remains theproperty of the publishers. No material maybe reproduced without the writtenpermission of the publishers. The publishersdo not necessarily agree with the viewsexpressed by contributors, nor do theyaccept any responsibility for any errors orinterpretation in the subject matter of thispublication.No part of this publication may be copied orreproduced, stored in a retrieval system, orbe transmitted in any form by any meanselectronic, mechanical, photocopying,recording or otherwise without the priorpermission of the publishers.CONTACTSNewsSydney welcomesconvention centreexpansion plan for theharbour.05Perth or Sydney?Top dollar: SarahO'Donnell comparesWest to East in Australia.12'Turning the page of the annualcalendar is a chance tocontemplate change andopportunities'Insights intoincentivesGrass Roots' SimonMaier gazes into the2011 incentive travelcrystal ball.09Seoul soundingsMike Trudeau reportsfrom Seoul against abackground of rumblesfrom the North.31Thailand's firstMICE cityVikki Carley examinesPattaya's claims to befirst among equals forMICE.17Top 10 AppsSarah O'Donnellreports from inside themeetings apprevolution.23Green togetherAIPC's Edgar Hirt sayscentres need to stressthey have all anorganiser needs forsustainable meetings. 27Works in progressSnapshots of work ateight new buildconvention centresaround the world.32CONTENTSFresh targetsThe Chinese New Year on 3 February isthe Year of the Rabbit. People born underthis sign are supposed to be articulate,talented, ambitious and creative, allqualities found in abundance in ourinternational meetings industry.The lunar new year festival is a 15-daycelebration, ending with the full Moon onthe day of the Lantern Festival wherehopes and wishes are sent skywards.Whether you observe the Westerncalendar's New Year, an Orthodox one afew days later, the Chinese or othervariants, turning the page of the annualcalendar is a chance to contemplatechange and opportunities.Those in the West would hope, no doubt,to finally emerge from economic recessionin 2011, while the BRIC economies will lookto continue marching faster than the rest.Such is BRIC confidence that they havenow asked South Africa to expand theirmarketing acronym to become BRICSA.Last year the meeting industry's main co-ordinating body, the Joint MeetingsIndustry Council, published a booklet withmessages for us to take out to the widerworld of politics and business about thevalue and effectiveness of our meetingspropositions.More than ever, we will have to makethe case for travelling to, and using ourfacilities and services.We need to engage at all levels, usingall technological tools at our disposal tocomplement and amplify the face to facemessage.The CMWteam looks forward tomeeting many of you in person on themeetings tradeshow front line atInternational Confex, AIME, MeetingsAfrica or IMEX in the coming months.Paul Colston, Managing Editor.MANAGING EDITORPaul Colstonpcolston@mashmedia.netDEPUTY EDITORVikki Carleyvcarley@mashmedia.netADVERTISINGMANAGERAndrew

4Conference+Meetings WorldFebruary 2011www.c-mw.netNEWSGroundbreakingMuscat projectSarawak's 42 of the bestSites raised as Florence CBparties with its ambassadorsD'Arcy backin the saddle Malaysia to host AIDS SocietyMALAYSIA- TheSarawakConvention Bureau (SCB) hassecured 42 conventions in theperiod up to 2016. The SCBclaims the wins will add up to97,390 delegate days for thestate located in the heart of theworld's oldest rainforest.The conventions, the SCBestimates, will generate overRM54m (US$17m) in delegateexpenditure for Malaysia.RM25m of Malaysian federalsubvention funding becameavailable in the New Year,designed to assist bids to bringinternational conventions toMalaysia.OMAN - The OmanGovernment held a New Yeargroundbreaking ceremony for itsfirst Oman Convention andExhibition Centre in Muscat. The development project willinclude 25,000sqm of exhibitionspace and 85,000sqm of officespace, four hotels and anauditorium for 3,000 delegates. Oman's Minister of NationalEconomy, His Excellency Ahmedbin Abdulnabi Macki, said thefacility will allow Oman tobecome a major new destinationfor business events. "The first win is the directeconomic impact of these eventsthemselves, the localemployment that comes fromexhibition displays, logistics,catering, security and so on, allthe many aspects that go tomake the successful event," hesaid."The second win is that eachevent attracts thousands ofvisitors to the venue, exhibitorsand delegates alike. They bringa massive economic impact,spending money on flights, onhotels, on meals andentertainment," he added.MALAYSIA - Co-operationbetween Malaysian meetingindustry stakeholders ensuredbid success for the 7thInternational AIDS Society HIVConference (IAS 2013). Theevent is expected to attract5,000 delegates to the KualaLumpur Convention Centre.The biennial conference hasalternated destinations since2001 around developing anddeveloped countries. Business tourism is set toadd US$1.27bn to Malaysia'sGross National Income and16,700 jobs by 2020. "Thegovernment's support forbusiness tourism is at a levelwhere Malaysia can competeeffectively in the internationalmarketplace," said MalaysianConvention and ExhbitionBureau Chief ExecutiveZulkefli Hj Sharif.IAS Conference DirectorAnouk Rey said Malaysia hadbeen chosen for her eventbecause of value for money itsability to attract HIVprofessionals fromneighbouring countries."As the conference wouldonly come to Asia once in adecade, we believe thathosting it in KL will benefitboth delegates and thecountry. The impact of theconference on HIV knowledgein the area will be veryvaluable," said Rey.The 2011 edition of IASConference will be in Rome, inJuly 2011. Charlottetown centreCANADA - Work is set tobegin on a CAN$17.5m(US$17.55m) conventioncentre in Charlottetown, inCanada's smallest provincePrince Edward Island.Staff at the Department ofFisheries and Oceans andthe Canadian Coast Guardwill move from theirwaterfront offices to enablethe new centre to be built.The convention centre willbe paid for jointly by thefederal and provincialgovernments and isexpected to be completedby 2012.Maastricht win for2013HOLLAND - TheMaastricht Exhibition andConvention Centre haslanded the 13thConference of theInternational Society ofTravel Medicine in 2013.The event, to take place19-23 May, is expected toattract up to 2,000delegates.The ISTM Conference(CISTM) is held every twoyears and was last held inBudapest in 2009. Bostonwill be the event's hostingcity in 2011.Agility wins AdelaideAUSTRALIA - AdelaideConvention Centre hasnamed Agility Fairs andEvents as its preferredlogistics supplier.Agility will be responsiblefor loading dock operationsand offer after hours andweekend services."We have a long historyof working withconferences here and the ability to focus on thisfull time will offer aseamless service to ourclients," said Agility MD,Bob Moore.News in brief...ITALY- TheFlorenceConventionBureaucelebrated its15th birthdayrecently with the inauguration ofthe 'Florence Academic andLeader Programme'. The FALP ambassadorprogramme is part of thebureau's strategy for attractingmore international scientificconferences to the city.After the launch, guests wereinvited to party at the VillaCorsini Mezzomonte.The revamped Site ForumEMEA comes to Florence inMarch 2011 and will bring 200delegates. Site is theinternational association forthose specialising in motivationalexperiences.It will bedistributed throughthe Malaysia Convention andExhibition Bureau (MyCEB).SCB Chairman, Y.B. Dato' SriDr Muhammad Leo MichaelToyad, said his team would beworking closely with MyCEB sothat convention hosts couldaccess both the federal andstate government fundingsupport to help them bid forinternational conventions. "TheSCB already has a very high bidsuccess rate of 80 per cent and,when we add federal supportinto the mix, it takes ourchances of success evenhigher," he said.MALAYSIA- Qatar NationalConvention Centre former GMPaul D'Arcy has been appointedChief Executive of the BorneoConvention Centre, Kuching. He stepped down in May fromthe new Doha centre project,18 months before the QNCCwas due for completion.He now replaces TrevorMcCartney, who had been GMin Kuching since March 2008. Carlotta Ferrari