page 1
page 2
page 3
page 4
page 5
page 6
page 7
page 8
page 9
page 10
page 11
page 12
page 13
page 14
page 15
page 16
page 17
page 18
page 19
page 20
page 21
page 22
page 23
page 24
page 25
page 26
page 27
page 28
page 29
page 30
page 31
page 32
page 33
page 34
page 35
page 36
page 37
page 38
page 39
page 40
page 41
page 42
page 43
page 44
page 45
page 46
page 47
page 48
page 49
page 50
page 51
page 52
page 53
page 54
page 55
page 56
page 57
page 58
page 59
page 60
page 61
page 62
page 63
page 64
page 65
page 66
page 67
page 68
page 69
page 70
page 71
page 72
page 73
page 74
page 75
page 76
page 77
page 78
page 79
page 80
page 81
page 82
page 83
page 84

44 / ConferenCe & Meetings World / issUe 67SingaporeThe destination boasts a low crime rate and high hotel cccupancy rate of over 85 per cent. In 2010, Singapore attracted 3.1m business travellers (27 per cent of total visitor numbers). This group spent S$5.4 billion (US$4.32bn), a sum representing a growth in revenues of nearly 20 per cent over 2009. The 2011 visitor figures are pending, but the Singapore Tourism Board (STB) expects the business tourism and MICE segment to at least maintain its share of visitor arrivals.BaywatchJanuary saw the opening of Singapore's Bayfront MRT (Mass Rapid Transit) station, which now plugs Marina Bay Sands resort and its Sands Expo and Convention Center into the city's most convenient mode of transport network. The hope is that the new station will bring more traffic to upcoming MICE events. Mike Lee, Vice-President of Sales Marina Bay Sands, the largest hotel in Singapore, says his venue and the Sands Expo and Convention Center collectively have sealed over 2,740 event deals, bringing over 1.1m visitors to the venues in recent years.Event highlights at the venues in the first quarter of 2012 include the Airline Retail Conference, which came to Singapore for the first time, attracting over 1,000 visitors; the SAP Conference (2,000 attendees) and The Young Presidents Organisation Global Leadership Summit (2,000 young delegates).Other successful events from the last year include CommunicAsia 2011 and the World Orchid Conference (held in the MBS ballroom)."Our largest sit-down dinner took place last November," Lee notes. "A record-breaking 5,000 guests were served an eight-course menu in our Grand Ballroom which is fully booked for a substantial part of 2012."Halls of the largest hotel in Singapore have been transformed into art galleries, fashion runways, concert halls, sporting arenas and for the recent 20th World Orchid Conference, a lush botanical garden of orchids.The integrated resort model, according to Lee, combines the best of MICE facilities with luxury accommodation, world-class entertainment, shopping and dining, all in the heart of town. Other on-property venues at MBS include Sands SkyPark, ArtScience Museum and several theatres.Suntec still shiningOver at the Suntec International Convention and Exhibition Centre, 2011 was a record year, with 1,600 events delivered and 7.1m guests welcomed, a five per cent increase in events and a four per cent increase in visitors compared to 2010. Major events included the Million Dollar Roundtable (MDRT) Asia experience 2011; Singapore International Energy Week 2011; ITB Asia 2011; TFWA Asia Pacific 2011; the 11th World Chinese Entrepreneurs Convention and the 10th Asia Pacific Congress of Endoscopic Surgery. Suntec Chief Executive Pieter Idenburg says 2012 will be an exciting time for the venue as it embarks on a S$180m modernisation programme. Work is set to start in October when the venue will close for a few months of makeover. The redesign of the 15-year-old venue will see the integration of advanced technology, installation of a two-storey interactive digital wall (the world's largest) and a modernised facade. Suntec Chief Commercial Officer Ong Wee Min notes an increasing trend towards convergence between pure content and pure business elements. "There is an increasing number of smaller, niche 'convex' Above: Mike lee and ong Wee MinEvent visitors and delegates to have attended Sands Expo1.1m

Business is Pleasure Advanced technologies will never replace face-to-face interactions, a handshake, a conversation or an idea shared. And there's no better place to share ideas than at Marina Bay Sands®, Asia's largest and most flexible meeting and convention space. Pulsating with life day and night, Marina Bay Sands offers sensational experiences from the culinary wizardry of "Asia's Dining Destination", the most coveted brands of The Shoppes at Marina Bay Sands®, Broadway musical WICKED®, the iconic ArtScience Museum and ultra slick nightclubs Avalon and Pangaea. Awarded Asia's Best MICE Hotel by CEI Asia for two consecutive years, Marina Bay Sands combines decades of Las Vegas Sands experience with its own brand of personal touch - global in scope, intimate in detail. It's never business as usual, it's business done right. to book your marina bay sands experience10 Bayfront Avenue, Singapore 018956 | +65 6688 3000 | |