page 1
page 2
page 3
page 4
page 5
page 6
page 7
page 8
page 9
page 10
page 11
page 12
page 13
page 14
page 15
page 16
page 17
page 18
page 19
page 20
page 21
page 22
page 23
page 24
page 25
page 26
page 27
page 28
page 29
page 30
page 31
page 32
page 33
page 34
page 35
page 36

Hyderabad ICC's GM Paul Archersays hosting the ICCA Congress is the best thing that has happened to both India and Hyderabad's meetings industry.Hyderabad heads the wayICCA CONGRESS 201028October 2010 Conference+Meetings Worldwww.c-mw.netThe history of the HyderabadInternational Convention Centre(HICC) goes back to 2003, when theAsian Development Bank decided to host aconference in India. The Government ofAndhra Pradesh (state of Hyderabad)volunteered to host the event, but it neededto build a modern convention centre. Thus,the HICC project was born, opening forbusiness in 2006. Today, HICC is managed by Accor and isjointly owned by Emaar Properties PJSCDubai and the Andhra Pradesh IndustrialInfrastructure Corporation. It claims to bethe first purpose-built convention facility ofits kind in South Asia.In terms of infrastructure, services andtechnology, HICC can be compared with thebest in the world and is leading the way inIndia. Its main hall offers 6,480sqm of eventspace, which can be partitioned into sixsmaller halls. The plenary space can hold5,000 delegates and there is a foyer spaceof 6,400sqm that can be used for pre-function hospitality.HICC has won the Incredible India 'BestConvention Centre' National Tourism Awardthree years in a row. Fifteen per cent of the centre's businesscan be considered international and 70 percent of the total meetings and eventbusiness has been drawn from organisationsin the Indian medical sciences sector, so far.General Manager Paul Archer, says Indiahas emerged as a force internationally inmany areas, with biotechnology, spaceresearch, IT, telecoms, geophysics andclimate change related areas all very strong."Hyderabad has research bases in all thesefields," Archer notes and says the centre hasplayed host for world and Asia-Pacific eventsin all those sectors. "The HICC has alsobeen instrumental in clinching nationalevents in the IT, banking, and batterymanufacturing sectors," he adds.HICC's main international conventionbusiness comes via Europe, withophthalmology, paediatrics, dermatology,gynaecology and gastroenterologyassociations, along with the bio-technologyrelated associations based in the UnitedStates, becoming another focus. India now has many experts in these fieldsand association membership is growing fast.This means local ambassadors are keen tobring their congresses to India to showcasetheir country. Archer is also expectingnational events connected to the aluminiumindustry, geophysics, banking and dentistryin Hyderabad over the next couple of years.Of MICE and IndiaIn the World Travel Tourism CompetitivenessReport 2009 India figured as host for 33international trade fairs and exhibitions andthe latest ICCA statistics for 2009 sawHyderabad move up from 146th to 82ndplace in the city rankings.Meetings industry professionals, HICC'sArcher believes, "are ready to ride this waveand position India as a MICE destination tothe world". Archer points out association business hasgrown 200 per cent, year on year, since2006 and expects India to double its shareof meetings in the next five years. He claimsHICC has spearheaded a unified approachto handling conventions across variousrelated businesses in Hyderabad. "All of us have learnt to work collectively:hotels, airport, airlines, ProfessionalConvention Organisers (PCO), eventmanagers, advertising companies, the retailsector and many more. "The government of Andhra Pradesh, theAirport Authority, Culture Department andthe Department of Tourism all now offergreat support in terms of facilities andresources to ensure that major events arewell received. The world has seen the Indian economyopen up, and the country emerge as one ofthe preferred destinations for new businessinvestment and connectivity.Archer says hosting ICCA is "the best thingto happen to India's MICE segment. This isIndia and Hyderabad's opportunity to shineand show we can deliver a truly world classHyderabad International Convention Centre, jewel in India's meetings crown, awaits ICCAInternational event".Paul Archer