newsClarion's Defence and Security Equipment International (DSEi) exhibition has reported total attendance of 29,112, up 16 per cent on its 2009 result. The seventh edition of the biennial event ran from 13 to 16 September and occupied all 100,000sqm at Excel London. It drew 1,391 exhibitors from 46 countries this year and was again positioned as the pre-eminent international show of land, sea and air weapons, displaying exhibits ranging from military frigates and tanks to missile guidance systems, remote airborne observation drones and water bottles. UK defence secretary Liam Fox used DSEi to promote the defence sector's positive impact on the UK's dwindling manufacturing sector, as well as the UK industry's significance on the world stage. Speaking at the exhibition almost 10 years to the day after the 9/11 terrorist attacks in New York, and amid uprisings in the Middle East and north Africa, Fox told media that the need for DSEi has never been stronger. "We are all reminded, in the long shadow of 9/11, that security does not exist unless it is created," said Fox, addressing the audience for the first time in his role as defence secretary. "The Arab Spring shows just how quickly things can change from one region to another." The defence sector remains critical to British industry and is responsible for 110,000 jobs and sales of £22bn. Last year it accounted for export sales worth £9.5bn. The defence secretary also drew attention to the interdependence of the global arms market, long since departed from the "global polarity" that existed following the Second World War. He added that the sharing of military and defence equipment was key to achieving international security. The 2011 exhibition was event director Duncan Reid's first since leaving UBM to join Clarion. He claimed the cornerstone of his contribution was investment into stronger content and better support staff. Clarion has expanded the show's sales and marketing headcount to 20. "The investment into staff is about better relationships with our customer, making sure they know what is going on and what we're introducing to the show," said Reid. Among this year's new features was a football pitch-sized showcase of robotic and unmanned systems based around a foot patrol in Afghanistan. REID: DSEI 2011 pRovES bIggER anD bEttERbased on three themes: Innovation, security and unmanned systems. "It's worth the money as we want people to turn up, be inspired, see the investment we have made, learn while they're at the show then return next time," Reid continued.The need for an international marketplace also kept DSEi at the forefront of defence industry buyers and suppliers, he claimed. This year's exhibition had 30 international pavilions, up from 25 in 2009.tube concerns overshadow olympia's redevelopmentclosure of Earls Court, as reasons for why it was keeping the London International Wine Fair (LIWF) at Excel London. The comments were prompted by exhibitor speculation that the exhibition would return to a central London venue. In a statement, Brintex pointed out alternative central London options have become limited over the past few months. LIWF event director James Murray confirmed the next edition will take place at Excel in May 2012. "Bearing in mind the revelations about the future of Earl's Court and Olympia though, it's difficult to imagine how the show could develop at either location," he said. "The next best option would be The NEC, which we don't believe fits the show's profile." The uncertainty about Olympia's tube services lies in stark contrast to the venue's brighter future. Last month, venue owner Capital and Counties (CapCo) marked the final phase of Olympia's £20m The organiser of Pure London has postponed its Pure Close to season show to 2012 just two months after announcing the third exhibition brand to the market. MD of Pure London at emap steve newbold announced Pure Close to season as the Pure portfolio's third show in July. The exhibition was designed to meet increased market demand for short-order and mid-season products in the retail sector and was due to launch from 23 to 24 October at Olympia. This date would have seen the show positioned between Pure London and Pure spirit biannual events in August and February. Pure Close to season has now been postponed until 2012. In a statement, event director sarah Lawrence said the longer lead time would provide a more convenient timescale for exhibitors. no specific 2012 date has been set. 6 www.exhibitionnews.co.ukredevelopment with a topping out ceremony. Councillor Greenhalgh welcomed Olympia's enhancement while admonishing TfL for abandoning the Olympia tube. He reiterated the importance of West London to the successful future of exhibitions and events in the UK. "Wimbledon has problems and services should be improved but not to the detriment of Olympia," he told EN. "Both services should be improved, rather than just removing one." ?P1Emap postponEs nEw purE london showour aim is to reach at least ?50m [£43.6m] in revenue by 2014 through organic growth and acquisition and we are on the right path to achieve that goal- EasyFairs CEO Jean-François Quentin discusses the organiser's ambitious expansion plans after reporting a 28 per cent increase in annual revenue for its 2010-2011 financial year. The company claimed bookings are already up by more than 15 per cent for the coming year.Excel's docks were also used to house five visiting warships including the Royal Navy's new Type 45 destroyer, which made its first visit to London, as well as for parachute and water-based demonstrations. Reid said he also delivered a fine dining restaurant with two Michelin star chefs, a vehicle display zone, UK Ministry of Defence (MOD) lounge and meetings area and better trade association presence. In addition, free seminars were introduced to DSEi 2011
newswww.exhibitionnews.co.uk 7Earls Court available in 2013Earls Court and Olympia (EC&O) has again extended its bookings timeline for the Earls Court exhibition centres and will now take exhibitions until at least the end of June 2013. A spokesperson also told EN no date has been decided regarding the closure of the venue for the foreseeable future. The news is in contrast to owner Capital and Counties' (CapCo) original redevelopment timeline, which would have seen the two exhibition centres close straight after its Olympic Games commitments in August 2012 if the redevelopment planning application was approved. The original timeline for closure was based on CapCo's masterplan application gaining approval with 12 months.As previously reported in EN, the masterplan was submitted for approval in June and is understood to be progressing. The ambitious nature of the 77-acre project makes comparisons against other planning application timelines difficult. In August, EC&O said the venue was committed to providing organisers with dates at least 16-18 months ahead to ensure they have enough time to market and prepare future exhibitions. This extension meant bookings at Earls Court were available through to the end of 2012. News of the significant extension came a week after Reed Exhibitions expressed confidence that its International Jewellery London (IJL) exhibition would run at Earls Court in September 2012 and 2013. The show's commitment to Earls Court was the first indication that organisers would have access to the venue into 2013. Reed reported total visitors to this year's IJL were on par with last year at 9,084 but highlighted an increase in its hosted buyers via the new Diamond Club programme. The IJL exhibition also saw an increase in exhibitors to 580 companies compared with 511 in 2010.In BrIEfCaravan CounCil EvEnts ChiEf quitsMD of the national Caravan Council (nCC) events division Gary Barbe has announced his immediate departure just a month out from the association's first caravan show. In a statement, nCC said Barbe was leaving to pursue other professional interests and credited him with pulling together an experienced exhibition team including four directors: Andrew whalley (sales), Alyson Guiel (operations) Karen Dodd (marketing) and simon Coe (exhibition projects). The association was adamant Barbe's departure would not affect the forthcoming Motorhome and Caravan show at The neC from 11 to 16 October, and the launch of the Motorhome, Caravan and Camping show at excel London from 14 to 19 February 2012.aEv's nEw ChairThe Association of event Venues (AeV) has announced The neC's MD Kathryn James as its new chair. she takes over the role from Graham stephenson, who has been chair of the venue association for the last two years and is COO of the Business Design Centre. Other industry figures selected to the AeV's board were simon Kent of Harrogate International Centre and Archie Glendinning from Royal Highland Centre. Graz Kalenik from the Barbican Centre and steve Brice from O2 were re-elected.rEEd ClarifiEs itspa Exhibition disputEReed has clarified the circumstances behind court proceedings between the company and Itspa show organiser Richard Joslin, which were referenced in a news article and the editor's letter in EN's september issue."we would like to provide the correct version of the facts and outcome in relation to this case," Reed said in a statement."Reed exhibitions' legal proceedings against the Joslins, the owners of Itspa, were not about the ownership of an idea or the proximity of Itspa to any of Reed's portfolio. "The proceedings were about the unlawful theft of Reed's confidential information and data. The Joslins accepted liability in the proceedings and agreed to close the event as well as pay Reed's associated costs."Centaur details annual exhibition resultsCentaur's exhibition and events division reported a six per cent revenue increase to £15.7m in the year to 30 June 2011. The division, which represented one-quarter of the organiser and publishing company's top-line result, also reported adjusted pre-tax earnings of £2.3m. A key exhibition performer was Marketing Week Live, which saw a 24 per cent revenue rise and 31 per cent visitor increase compared with 2010. Other division highlights included Centaur's home interest exhibitions and Employee Benefits live. Event revenues meanwhile delivered 11 per cent growth driven by B2B events. Despite this, a £7.5m impairment charge left the division with a net loss of £6.4m. Overall, Centaur Media confirmed a 14 per cent group revenue increase to £68.3m for the year to 30 June. The company's pre-tax earnings also rose by 50 per cent year-on-year to £9.9m, while adjusted profit before tax increased by 63 per cent. Centaur was restructured in June into three core divisions: Business publishing, business information and exhibitions. The restructure saw the departure of long-serving exhibitions chief Calum Taylor, who has since been replaced by ex-Brand Events MD Andrew Evans. According to the group's financial result, the restructuring programme impacted this year's net result and added a one-off £2.9m charge to its balance sheet. Centaur reported a pre-tax loss of £30.3m including a non-cash impairment charge of £32.2m. "This is an encouraging set of results with adjusted profits, earnings and cash generation all significantly improved," Centaur CEO Geoff Wilmot said. "We have made small but important bolt-on acquisitions as well as disposals, as we optimise our portfolio. "Centaur has acquired momentum and is well placed as a preferred provider of business information and services to our professional and commercial markets of choice."In other news, Centaur has embarked on an initiative to increase hosted buyers at its upcoming Business Travel Show (BTS) at Earls Court next February. The organiser has appointed former EIBTM hosted buyer account manager Graham Angus to help bring 1,200 of Europe's corporate travel buyers to next year's exhibition for 6,000 meetings. Centaur has also partnered with the Hospitality Sales and Marketing Association to collaborate on the London and Dusseldorf Business Travel Shows, the Business Travel Club and the European Travel Buyer Award.