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Girls Day Out takes On mOre uk cities in 2012The organiser behind Girls Day Out is launching an additional three editions across the UK in 2012 following the success of the Glasgow event. According to organiser PSP, the November 2011 edition of Girls Day Out at the Scottish Exhibition and Conference Centre (SECC) attracted more than 17,000 visitors. The show, which debuted in November 2009, also doubled in size to 10,000sqm with 220 exhibitors, up from 5,000sqm in 2010. Girls Day Out covers women's health, beauty, lifestyle and fashion and is based around several luxury-based features such as separate champagne and cocktail bars, a fashion theatre, diverse food options and a nail zone. As a result of increased market interest, PSP launched a second edition of the show in May 2011 and will run biannually in 2012 at the SECC. PSP event director Tom Lovering told EN it is also now launching editions of Girls Day Out in Birmingham, Manchester and Edinburgh in 2012. PSP has booked 5,000sqm at Edinburgh's Royal Highland Centre from 11 to 13 May, 5,000sqm at The NEC from 29 June to 1 July, and 7,000sqm at Manchester Central from 7 to 9 September 2012. Girls Day Out will return to the SECC from 20 to 22 April 2012. "The show itself is rich in exciting and glamorous features and has seen a massive increase in a very short period," Lovering said. "It just shows that if the product is right and organisers invest in their show, people still believe in this medium to experience brands and make purchases. "We're of the opinion that the show will travel well. It's a fairly generic show concept and we know what works, so we can replicate it easily around the country."BVe switches earls court for excelNEWS10 www.exhibitionnews.co.ukBroadcast Video Expo (BVE) and sister event The Production Show (TPS) have decided to relocate across London due to fears over their current home. Prompted by the uncertainty over the future of Earls Court, the events will move to Excel London for their February 2013 editions. "BVE and TPS have grown rapidly over the last few years and now is the perfect time to move to a bigger home," said event director Charlotte Wheeler. "We need a venue that would allow us to offer better facilities for more exciting seminars and features." Visitor numbers to this year's show were up 35 per cent year-on-year. "We have huge ambitions in growing the show and a new, purpose-built exhibition venue is just the start," Wheeler added. shOw BriefsStoneleigh Dirt Bike Show'S viSitor recorD The 2011 International Dirt Bike Show has reported its best ever visitor result for its four-day event at Stoneleigh Park with more than 22,000 off-road motorbike enthusiasts, a rise of 22 per cent. The November trade show had two new features, the try-a-bike arena and the EvoShock MotoJumble. Crowds were also entertained by a Top Gear simulator and Superbike champion Carl Fogarty. This is the 12th consecutive year the show has been at Stoneleigh Park. The 133 exhibitors included major machine manufacturers, distributors, service providers and retailers. "We could tell from the vibes that the visitor attendance figures were going to improve for this year, but it wasn't until we received the final statistics that we found out by just how much," said show organiser Joanne Watson. Foxglove to launch new weDDing eventFoxglove Events, the company behind the Designer Wedding Show, is to move into the bridal market with a new show at Excel London. London Bridal Week, from 20 to 22 May, will showcase bridal wear manufacturers and designers. Earlier this year, exhibition veteran David Wilkins bought a stake in Foxglove Events. The company was founded by Sue Maddix and Del Fasoranti in 2003 with the launch of the biannual Designer Wedding Show at Battersea Park. The company also runs Modern Bride. PrySm'S great BritiSh BuSineSS DeButExhibition organiser Prysm Group launched the new Great British Business Show with its longstanding Business Start-Up event at Earls Court in November. The new show is aimed at small to medium-sized businesses looking to take their companies to the next level. It sits alongside Prysm's 12-year-old Business Start-Up exhibition, which is designed to help those with new business ideas get off the ground. Marketing manager Tom Borthen said Prysm had 350 exhibitors including 150 specifically for established businesses. The Great British Business Show will also run alongside Prysm's next Business Start-Up show in May 2012. The venue's hospitality and transport infrastructure will be transformed by the time of the next show. "The Olympics have accelerated the improvements to East London immensely," said Wheeler. "The certainty offered by a new venue will allow us to take the shows to another stage in their development and underscore their position as the essential exhibitions for broadcast, video and audio professionals." Emap bought BVE and TPS from joint venture partner, VCM Events, last May after previously owning a 55 per cent stake. The original BVE at Earls Court, which ran last February, attracted 16,000 visitors, a 27 per cent annual increase. BVE and TPS will take place at Excel from 26 to 28 February 2013.Niche organiser Rapid News Communications Group has confirmed its intention to acquire triennial plastics exhibition Interplas from Reed Exhibitions. The news follows the most recent instalment of Interplas, held in September. Rapid organised the event on behalf of Reed alongside its own niche technical engineering shows TCT Live and MM Live, plus launch events MEMs Live and Nano Live. The shows were co-located with Datateam's Sensing Technology Exhibition. Rapid's Event Division MD Duncan Wood told EN this year's Interplas attracted more than 8,500 visitors. In all, nearly 600 exhibitors participated in the conglomeration of exhibitions. "We have righted the ship that is Interplas and are committed to this purchase," Wood said. "We have a contract in place with Reed and we hope to conclude the purchase in 2014."In the absence of Interplas in 2012, Rapid's four smaller shows will go back from three to two days. They will be joined by Rapid's debut Mediplas exhibition, which is focused on the medical plastics industry. Following its success with Interplas, Rapid is also seeking to grow its own reputation as an exhibition organiser. "Rapid has traditionally had a niche focus on shows with about 100 exhibitors and Interplas 2011 was the first time we'd run a show of that size with 300 exhibitors," Wood explained. "Now we have achieved that, we're ready to put our stake in the ground as an organiser of stature."raPiD to acquire reeD'S interPlaS AWARDSEXHIBITION29th MARCH 2012OLYMPIA, LONDONExhibition News and Olympia. The heart and soul of the exhibition industryIT'S TIME TO BLOW YOUR OWN TRUMPET!Nominate your company, show or individual industry stars by visiting www.exhibitionnews.co.uk/awardsHeadline sponsorsEvent partners |