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Lighting up the Road to a Healthy and Sustainable WorldHarry Verhaar, Head of Global Public & Government Affairs, Philips Lighting When commentators debate the topic of sustainable development, things are sometimes made unnecessarily complex. This can cloud public understanding and, to a degree, restrict engagement. We need to keep things simple and real: sustainable development is development that can be sustained. No more, and no less.This is something to bear in mind when contemplating the significant challenges the world is facing: population growth and population aging, rising healthcare costs, unprecedented urbanisation, the expanding middle class in emerging economies, and serious resource constraints. Addressing these challenges demands the pursuit and adoption of both social and ecological innovation as well as clean, smart, people-focused solutions. On the social innovation side, there is a pressing need to reform our healthcare systems. Demographic shifts (aging societies), the rise of chronic and lifestyle-related diseases, and scarcity of medical personnel are putting healthcare systems worldwide under pressure. Innovation throughout the care cycle contributes to healthcare systems that are accessible, affordable and more sustainable. On the ecological innovation side, it is necessary to address the resource constraints the world is facing. A shift from our current linear society, which is optimised toward lowest initial cost (progress measured by GDP), to a "circular society" is a key area of innovation. In a circular society, new business models are applied with innovative (re-)use of resources, creating a competitive economy centered on resource effectiveness.PHILIPS SOLUTIONSAs a leading innovator in the field of health and well-being, with a mission to improve the quality of life through meaningful innovations and the vision to strive for a healthier and more sustainable world, Philips provides solutions in a number of areas that are key to social and ecological innovation:n Energy: Lighting accounts for 19 per cent of the world's electricity consumption. Significant savings are possible - on average 40 per cent - by switching to energy-efficient lighting solutions. On a global level, these savings amount to ?128 billion in reduced electricity cost, 670 million tons of CO2, or the equivalent of 642 power plants (in itself representing a ? 1,300 billion saving in reduced need for power infrastructure - virtually making this an economic necessity in these times of national budget deficits). Philips is driving the lighting industry's transition toward energy-efficient lighting, particularly LED lighting, and we aim to improve the energy efficiency of all the products we bring to market by 50 per cent in the period from 2010 to 2015.n Materials: Philips is increasingly moving from linear to circular closed-loop business models, and we expect to double recycling rates and re-use of recycled materials by 2015.n Food: Philips provides meaningful solutions for healthy and nutritious food preparation and preservation, as well as developing horticultural lighting that serves to enhance global food productivity." In a circular society, new business models are applied with innovative (re-)use of resources"016 industry intro

Pictured: Philips solutions for water purification, healthcare, materials recycling (plastics in the vacuum cleaner) and food productivity (horticultural lighting)n Water: Water is essential to all forms of life. Philips' InstantTrust water disinfection solution, optimised for point-of-use water dispensers, heralds the first time water can be disinfected instantly, efficiently and independent of water temperature.n Healthcare: Philips delivers innovations that improve the quality of care, enhance patients' lives and enable the delivery of better outcomes at lower cost. These cover, among other things, prevention, early/better diagnostics, efficiency enhancement, minimally invasive intervention, and shifting care from hospital to the home. ?industry intro 017