IOC Marketing Report – Beijing 200865 SponsorshipChapter Four Kodak Image Centre Kodak provided a 2,000- square metre facility located in the Main Press Centre, which serviced the needs of more than 1,500 professional photographers and news agencies with traditional and digital photographic products and services. Over six million images were acquired and digitised during the Beijing Games, enabling photographers and photo editors to share these memorable moments with editors, producers and audiences worldwide. Also at the Kodak Image Centre, Kodak produced a stunning variety of photo- books, postcards, newsletters and posters that captured images and information from each day's events for its clients. Polyclinic Kodak provided diagnostic digital imaging services for all athletes at the Beijing 2008 Olympic Games. The Beijing Organising Committee will donate the medical and dental imaging equipment used in the Polyclinic to local healthcare organisations after the Olympic Games. Kodak Experience at the Olympic Green To help Olympic Games spectators capture and share their precious Olympic memories with friends and family all over the world, Kodak created the Kodak Experience at the Olympic Green. Using Kodak Picture Kiosks, visitors to the Kodak Experience were able to preview, select and print their pictures with specially designed Olympic- themed borders to further enhance their pictures and create lasting souvenirs of their Olympic experience. Olympic fans could also be a part of the action by posing against an Olympic-themed backdrop and instantly have their picture printed, creating a truly unique memento of the Olympic Games. Personalised and customised items such as photo- books and postcards were also printed via a series of Kodak order stations to create lasting Olympic memories. Kodak also provided two retail shops: one each in the International Zone of the Athletes' Village located in Beijing and in Hong Kong. Athletes could find a broad variety of Kodak products, ranging from digital cameras, customisable photo output items, one- time- use cameras, batteries and photo memorabilia items.