Chapter Four / SPONSORSHIP51Commitment to SustainabilityCoca-Cola was committed to achieving its first-ever net carbon-neutral Games through a number of sustainability initiatives, including collecting 100% of the bottles used during the Olympic TorchRelay and Olympic Games for recycling. Coca-Cola 'green teams' - totalling 1,250 communityvolunteers - also activated in 172 communities, collecting PET containers on the Olympic Torch Relay.Coca-Cola also introduced the PlantBottle - made from up to 30% plant-based materials and 100%recyclable - and used 100% compostable beverage cups and lids. Over 800 Coca-Cola recycling barrels - made from reused concentrate barrels - were deployed at the Games and in each OlympicTorch Relay city, while 1,400 proprietary EKOfresh refrigeration units helped eliminate directgreenhouse gas emissions and reduced energy use by 35% - a North American first. The uniforms for all Coca-Cola Olympic associates were were also each made from recycled PET bottles, using a total of 200,000 plastic bottles.Coca-Cola Post-Olympic Games Legacy ProjectDuring the Games, Coca-Cola Canada made a $350,000 investment in an outdoor sport court forVancouver's inner-city youth. The court will provide a place for youth and families to participate inactive, healthy play. Coca-Cola has also committed to a minimum of two years of financial support for the Ray-Cam Cooperative Community Centre for programming, coaching and a variety of sportsclinics that will benefit the entire community. Additionally, 7,000 hats, scarves and vests made from the actual containers collected at the Olympic Games venues will be provided to CommunityCentre residents.Aboriginal Art BottlesUsing the Coca-Cola contour bottle as their canvases, 15 First Nations, Inuit and Métis artists fromacross Canada created unique pieces of art in celebration of their heritage and the Vancouver 2010Olympic Winter Games. These 15 one-of-a-kind bottles were placed on display during the Games atthe Coca-Cola Pavilion, the Vancouver Art Gallery, and the Artisan Village at UBC. The bottles werethen auctioned off and the proceeds were donated to the Vancouver 2010 Aboriginal Youth LegacyFund to support sport, culture, sustainability and education initiatives for First Nations, Inuit and Métis youth across Canada.