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48OLYMPIC REVIEW2018 CANDIDATE CITIESPYEONGCHANG

2018 CANDIDATE CITIESOLYMPIC REVIEW49MAIN MOTIVATIONPyeongChang is the birthplace of skiing in Korea, aswell as a key winter sports area in Northeast Asia.The city attracts 150,000 tourists from around theworld and 3.6 million Korean skiers every year. Afterits successful hosting of the 1999 Gangwon AsianWinter Games, PyeongChang set its sights onbringing the Olympic Winter Games to the region.PyeongChang has retained the support of all level ofGovernments and the Korean people from its twoprevious bids until now, with more than 90% ofKoreans supporting the 2018 bid. PyeongChang's bidfor the 2018 Olympic and Paralympic Winter Games is motivated by the desire to: EXPAND THE OLYMPICMOVEMENT AND CREATE NEWOLYMPIC LEGACIESKorea was honoured to host the 1988 Seoul OlympicGames as the second nation in Asia ever to do so. Seoul1988 allowed Korea to experience the powerful impact ofthe Olympic Movement, which brings the world togetherregardless of race, creed or ideology. PyeongChang will offer the Olympic Family a uniqueWinter Games experience in 2018, in an area of the ?LeftNight view of the Alpensia Resort -centrepiece ofPyeongChang's 2018 Games Plan Above Korean athleteparticipating in the Vancouver 2010 Paralympic Games