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UK- InnovationNation Innovationiskeytoworld competitivenessandthe cornerstoneofsuccessful business. TheUKdeliversarangeof innovativetechnologiesfrom manufacturingtoservices. TheUKprovidesaglobalinnovation hubthatcreateswealthforlocal andinternationalpartners. Forspecialistinnovationexpertiseand linksintoUKinnovation, contact: UKTIScience& Innovationteam Tel:+ 44( 0) 2072158514 Email: innovation@ ukti. gsi. gov. uk www. uktradeinvest. gov. uk Don'tmisstheUKNanoForum& EmergingTechnologies2009inNovember Visitwww. uknano. bizfordetailsand registration. UKTrade& Investment( UKTI) istheGovernmentorganisationthathelps UK- basedcompaniessucceedintheglobaleconomyandassistsoverseas companiestobringtheirhighqualityinvestmenttotheUK. © JasonHawkes

INNOVATION UK17 The UK is an international centre of excellence for technological leadership and R& D, with a government committed to raising investment in innovation - and UKTI is there to provide support all the way Support that leads to success The UK government aims for Britain to be the best place in the world to run an innovative business or service. Boosting and focusing investment in innovation is an essential element of government action to ensure a suc-cessful recovery from the current economic downturn. The government has focused especially on creating the conditions for business success, promoting innovation, enterprise and science and on building the workforce skills and opportunities to deliver that success. UK Trade & Investment ( UKTI) is the UK's national trade and investment promotion agency and brings its unique international perspective and experience to support-ing innovative firms setting up in and doing business from the UK. UKTI is also a key partner in implementing initiatives from the Department for Business, Innova-tion and Skills ( BIS), the department created this year by the Prime Minister in order to bring together the strategy, policy and expertise needed to build Britain's economic future. New initiatives New measures announced by the government this year to support a dynamic and competitive UK economy and fos-ter an environment for world- class science and research, include: a Strategic Investment Fund; a UK Innovation Investment Fund; a Low- Carbon Industrial Strategy; and Support for Advanced Manufacturing. The Strategic Investment Fund announced in the gov-ernment's 2009 budget will bring support to advanced industrial projects with strategic importance to eco-nomic renewal and future growth. It is a commitment that will help ensure that the UK is able to emerge from the economic downturn in a globally competitive The UKTI Marketing Strategies UKTI has launched two new marketing strategies to cover low- carbon technologies and advanced engineer-ing. These are in addition to the existing five strategies already in place in the sectors of: information and communication technology; life science; energy tech-nologies; financial services; and creative industries. The aim of these marketing strategies is to place the UK as the leading partner of choice in these key fields. In direct response to the recession, UKTI has intro-duced measures to support companies to do busi-nesses from a UK base. These include the new pack-age " Gateway to Global Growth" to help experienced exporters diversify into new overseas markets and a marketing initiative " Take it to the World", to encour-age more UK businesses to explore opportunities overseas with courage and confidence. The funding rules for attending events and exhibitions overseas through the Tradeshow Access Programme have also been simplified. position and can help the UK to attract technology- driven inward investment ahead of its major competitors. The £ 750m fund will ringfence £ 250m for renewable energy and low- carbon business opportunities, and also provide £ 10m for a UKTI package of support for major trade and investment events. The UK Innovation Investment Fund, announced by the Prime Minister in June 2009, was created specifically to invest in technology- based businesses with high- growth potential. It is a new fund to focus on investing in grow-ing small businesses, start- ups and spin- outs, in digital technologies and life sciences, clean technology and advanced manufacturing. British Innovation UKTI