IOC Marketing Report – Beijing 200861 SponsorshipChapter Four rewarded with a trip to the Beijing 2008 Olympic Games to continue their caring work by inspiring Games- time volunteers. In Beijing, the winners participated in a special Wishing Tree dedication ceremony to send best wishes to the volunteers of the Beijing 2008 Olympic Games. Hearts of Gold Created exclusively for the athletes of the Beijing 2008 Olympic Games in collaboration with Right To Play, the Hearts of Gold programme was designed to inspire and enable athletes to live the values that define the Olympic Movement and to share them in real, meaningful ways. Athletes could join a medal grants programme, donate items for an auction, or apply for a fellowship with Right to Play. Johnson & Johnson also offered each Olympian a gift of twin Chinese- themed bracelets – one to wear and one to share, enabling every athlete to say " thank you" to someone who supported their journey to the Games. Supporting Olympic athletes and medical staff Several Johnson & Johnson companies supported the Polyclinic, which helped keep athletes, coaches and other members of the Olympic Family healthy during Games- time. Johnson & Johnson installed diagnostic and sterilisation equipment, supplied over- the- counter and prescription medicines, provided sports medicine products and offered health education and screenings. In addition, Johnson & Johnson companies around the world donated a range of products to National Olympic Committees. The " Warrior and the Girl" Marionette Performance As a tribute to the company's partnership with the Qin Shi Huang Terracotta Army museum, Johnson & Johnson presented a one- of- a- kind performance at Millennium Monument Park during the Games. Larger than life marionettes standing almost seven metres tall told the story of a Terracotta Warrior brought to life by a young Chinese girl. This cultural performance demonstrated values of caring, peace and friendship for more than 30,000 visitors.