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At the beginning of July 2010, AVEVA formally announced the completion of the acquisition of all assets related to the oil & gas business of ADB Systemer AS, and the MARS business from Logimatic Holding A/S. These two acquisitions broaden AVEVA's technology offering in both the plant and marine industries, with the WorkMate and Tech Info Manager (TIM) products for the management of change (MOC), and the AVEVA MARS applications for planning, materials and production. In addition to extending core software capabilities, the acquisitions included two experienced teams of consultants with decades of industry-specific expertise, reinforcing AVEVA's rapidly growing Enterprise Solution business.Led by Grimur Lund, the Executive Vice President of Enterprise Solutions (formerly the CEO of Logimatic), the Enterprise Solutions group is focused on providing integration and consulting services for AVEVA's customers in the plant and marine industries. 'The mission of Enterprise Solutions is to deliver solutions and consulting services that support the complex business processes of our customers, while increasing their profitability and competitiveness. Our longer-term goal is to be recognised as the world-leading business solutions provider to the marine and plant industries,' explained Grimur. 'Project requirements over the last couple of decades have become increasingly difficult and providing disconnected applications is simply not adequate. AVEVA has understood this for many years and has been successfully deploying AVEVA NET as a common Digital Information Hub, which enables the access and sharing of all types of engineering and business information. The acquisition of the products and consulting resources for the WorkMate, TIM and MARS technology fits perfectly into that strategy.It is the relationships that already existed with AVEVA which have made the recent acquisitions unique. In both cases, AVEVA had customers in common with ADB and Logimatic and was actively working on joint projects. 'I have been very pleased with the speed of integration that we have been able to achieve in the first six months,' Grimur continued. 'The fact that we have worked together in the past on major customer projects has certainly made things easier, but the biggest advantage is our common perspective. We all have first-hand experience of the needs of our customers and have developed complementary technology approaches and very similar service methodologies. We are working now to harmonise our service strategy under a single approach which we call AVEVA Methods.'Grimur also sees AVEVA's consultative approach and open technology as a major advantage for our customers. 'Unlike much of our competition, AVEVA NET is built on an ISO standard and open web-based architecture that embraces collaboration with best-of-breed applications from AVEVA and other vendors. This truly open approach is one of AVEVA's major differentiators and represents a huge advantage for our customers. They can choose the applications that meet the unique needs of their business, and our Enterprise Solution team will help them deliver an integrated solution through the AVEVA NET information hub.AVEVA is investing considerable resources in the Enterprise Solution team, building up several Centres of Excellence around the world focused on specific industry requirements. 'Having come from one of the companies that were acquired, I was naturally concerned that the necessary investments would be made to ensure success. Here, too, I have been impressed with AVEVA's commitment,' Grimur commented. 'The acquisitions have allowed us to expand our global strategy with the creation of Centres of Excellence for Owner Operators in the oil & gas industry, and for marine design, planning, materials and production. AVEVA has demonstrated its strategic and financial commitment to the Enterprise Solution team to grow the business and provide our customers with professional consulting services.'While AVEVA expands the consultancy and services offered through the Enterprise Solution team, it remains focused on core expertise to ensure the greatest possible customer benefit. Grimur summarised AVEVA's strategy: 'To be clear, AVEVA is not becoming a generic consultancy organisation. There are much larger companies that are already doing this very well. Our services are based around AVEVA products and the unique industry knowledge that we have gained over the last four decades working with EPCs, Owner Operators and shipyards. AVEVA is proud of the relationships we have established with our customers, and our Enterprise Solution team will build on this to provide lifecycle support services throughout a project or the operation of an asset. WorkMate, TIM and MARS, in combination with AVEVA NET, create a unique solution that strengthens our presence with existing and future customers. The Enterprise Solution team has the skill and resources we need to deliver the sophisticated consulting services that our customers demand.'Acquisition UpdateAn interview with Grimur Lund about the Enterprise Solution strategy behind AVEVA's recent acquisitions.'The mission of Enterprise Solutions is to deliver solutions and consulting services that support the complex business processes of our customers, while increasing their profitability and competitiveness...'18AVEVA World Magazine 2011|Issue 1

AVEVA's acquisition, in July 2010, of all assets related to the oil & gas business of ADB Systemer AS included the WorkMate and Tech Info Manager (TIM) products, as well as a very talented team of industry professionals. This addition to AVEVA's portfolio was specifically designed to extend the product and service offering for Owner Operators in the oil & gas industry. The WorkMate and TIM applications, in combination with the AVEVA NET Digital Information Hub and our design applications, create a comprehensive solution that addresses both project performance and asset performance requirements across the entire facility lifecycle.AVEVA's Operations Integrity Management solution for Owner Operators is a suite of integrated applications for information management, management of change (MOC) and maintenance operations. With industry-leading engineering and 3D design applications playing a key role in the overall strategy, AVEVA now offers Owner Operators the ability to construct an accurate digital asset infrastructure in order to efficiently manage their complex physical assets. We are helping Owner Operators enhance asset utilisation and performance, while reducing both capital and operating costs, and improving Return on Asset (ROA) through extended facility life.Acquisition Update:Operations Integrity Management with WorkMate and TIMProject PerformanceA fundamental principle of the Operations Integrity Management strategy for Owner Operators is the ability to work effectively with Engineering Contractors from the beginning of projects, during construction, and throughout handover and commissioning. The AVEVA NET information hub lies at the centre of a highly collaborative and interactive digital asset that enables the transparent sharing of information across application and technology formats. The information hub makes it possible for Owner Operators to accurately monitor the Project Performance of major capital projects and employ a continuous handover and commissioning process that can dramatically improve project efficiency and information quality, saving time and money.Asset PerformanceThe second half of the Operations Integrity Management strategy for Owner Operators provides the ability to manage asset performance over the life of a facility. The new TIM and WorkMate products provide the workflow and MOC capability essential for the long-term operation of a major asset. The AVEVA NET information hub continues to serve as thecentral conduit for the validation and sharing of information that is passed between AVEVA and third-party applications to address critical operational activities including operational readiness, maintenance and reliability, in-plant engineering, HSE and compliance. All project stakeholders are able to access the trusted information in the information hub for navigation, contextualisation and visualisation of 2D drawings, 3D models and documents without the need for source authoring application licenses, providing significant cost savings.Unlike some of our competitors' products, the AVEVA Operations Integrity Management solution for Owner Operators is a highly flexible infrastructure that does not demand a rigid deployment process using only applications from a single vendor. AVEVA has developed a very open architecture that allows Owner Operators to deploy the Digital Information Hub using applications of their choice, in a timetable that makes sense for their business. This flexible and highly effective approach reflects the reality of complex business operations for Owner Operators. They need an information solution that can be adapted incrementally, selecting new technology as needed and integrating existing applications without disrupting business or asset operations. The new AVEVA Operations Integrity Management solution draws on decades of field experience, and incorporates world-class applications and services with a Digital Information Hub that is second to none in the industry.Strengths of the Digital Information Hubz A centralised, secure store of information and its associated relationshipsz A resource to control information standards, access, and modification z A user-friendly environment for collaboration, search, 2D and 3D visualisation and contextualisationz A management tool for modelling business processesz A single source of trusted information for AVEVA applications and third-party productsz An information-centric architecture that supports consistent, accurate and dynamic reportingBenefits of the Digital Information Hubz Quality - Reduce rework caused by inaccurate informationz Validation - Resolve information inconsistencies and gapsz Time - Reduce time to production startupz Cost - Reduce the cost of ongoing operations, unplanned rework and downtimez Risk - Mitigate operational and safety risks through improved decision supportThe AVEVA Digital Information HubAVEVA World Magazine 2011|Issue 119