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Bath Spa University School of Art and Design Graphic Communication BA (Hons)Why choose this course? It's a space for active enquiry, challenging design preconceptions and defining the role of the designer in shaping the world in which we live. Our approach is hands-on, ideas-based and socially engaged, with the emphasis on developing your individual ability.About this course Crossover teaching and interdisciplinary projects provide an energetic and flexible A challenging, critical, diverse programme to develop your individual ability to design and communicate visually across disciplines or within a specialist area. 01 IMO studio and workspaces02 Deconstruct/Reconstruct: Skateboard wheels03 Summer project: "Ice Cups" by Amy Spencelearning environment for creative collaboration, whilst specialist areas of study in graphic design, illustration and interactive design are also encouraged. You'll be able to work across a range of media, explore and express your ideas through word, image, concept, media, narrative, text, taught by a team of full-time and visiting tutors, all active practitioners themselves. Sustainability and the environment are central to good design thinking and we explore them in relation to contemporary social and cultural contexts. Teaching takes place through critiques, debates, tutorials, presentations, lectures, self-directed learning and peer review. We have excellent studio spaces and workshop facilities in specialist craft areas, such as letterpress, photography, silkscreen, etching and lithography to complement state of the art digital resources. In your first year you'll be given a broad introduction to drawing, print making, photography, design methods, typography, moving image and digital media. You'll be encouraged to think visually and analytically, learn to work as part of a team and independently. You'll gain an awareness of the industry through a Professional Contexts module, and a contextual framework through a Historical and Critical Studies module. As you move into Year 2 you can choose to focus on graphic design, illustration or interactive media, or keep an interdisciplinary approach. You might choose to spend a semester in Europe as part of the Erasmus exchange programme. There will be studio visits and case studies, and you'll start researching employment possibilities. In your final year you'll concentrate on independent, self-initiated projects and you'll be encouraged to find connections between your studio practice and contextual studies (you can choose to give this component a double weighting). 'Live' briefs and placements provide experience of dealing with clients and production, preparing you for employment or further study. Careers A wide range of careers is open to you, including graphic design, art direction, illustration, animation, interactive media, advertising, motion graphics, photography, and publishing. Insight to professional practice: recent visiting lecture programme speakers include James Goggin, Anthony Burrill, Billie Jean, Zac Kyes, Alex Rich, Marcus Oakley, Sara Fanelli, Jurg Lehni, Sheila Levrant de Bretteville, Irma Boom, John Thackara, Phil Baines, Andrew Haslam, Bruno Maag, Grant Gee, Jon Barnbrook, Karen Blincoe, Yuri Suzuki, Neil Drabble and Mervyn Kurlansky.01 3D Design: Idea Material Object BA (Hons)Why choose this course? If you have a passion for making and an ambition to delight, amuse and intrigue, our interdisciplinary course will give you a unique opportunity to explore craft practice and design process. Creating objects using a range of hand and digital techniques we have facilities to build, mould, machine form and digitally create shapes, equipment to take drawn decorative designs onto surfaces, and processes to cut them into hard materials or to 3D print. Using a range of media you will be encouraged bring your ideas to fruition, and to develop an individual career path as designer-maker, artist, in-house designer, gallery owner, curator, or entrepreneur.About the course The course will help you to develop your own individual area of practice in which you may ultimately choose to focus on a specific material, such as ceramics, explore in depth processes such as laser cutting, or you may continue with a variety of approaches combining multiple materials and techniques. Outcomes will encompass one off craft artefacts and bespoke solutions through to batch produced objects, across areas such as lighting, tableware, furniture and product; domestic and commercial, interior and exterior. Expanding digital cultures and new types of craft production and consumption require a new type of thinking about the role craft practice: design processThis unique 3D Design course fuses craft practice and design process, creating products using hand and digital making to combine ceramic, textile, wood, resin, glass, metal, and plastic.through Historical and Critical Studies modules and gain industry awareness through Professional Context modules. The programme will engage with creative and industry partners to offer 'Live' projects and open up opportunities to experience a professional working atmosphere in a safe environment. Your study will be augmented by trips to cultural establishments both nationally and internationally and exchange schemes are planned with institutes around the world.Careers We expect our graduates to shape their individual career paths as they enter the ever changing future of interdisciplinary design, with some graduates becoming designer- makers, artists, in-house designers, gallery owners, curators, entrepreneurs, critics and equipped to create new and as yet undefined possibilities. We have strong contacts with both the Crafts Council and Design Council. Our students have been very successful at the graduate design show New Designers and staff/students/alumni have exhibited at the best international design and craft shows including 100% Design, Origin, Tent, Dutch Design Week, Maison-Objet and the International Contemporary Furniture Fair in NY. Course InformationCourse LocationSion Hill campusCourse length3 years full-time; part-time availableStudio fee (10/11)£250 (subject to review). See page 18No. of applicants (2010) 48 (Note - first year of new course)No. of places (2010)18More Code3D Design: Idea Material ObjectWW2REntry CriteriaTypical offersStandard Art and Design requirements. A folder of art and design work, plus 3D work as appropriate. See page 20of designer and maker. You will learn to make use of web enabled collaboration, manufacture, and distribution, to balance the needs of the consumer with the wider issues of ecology and sustainability. Studio based modules are supported with studies on critical and historical contexts for craft and design, whilst visiting lecturers provide valuable industry perspectives and an insight into contemporary practice. Year 1 will develop your creative instincts through exploration of the qualities of different materials and making processes, including methods of digital manufacture. Through drawing, photography, experimentation with materials and exploration of computer based processes you will begin to identify your own individual area of practice creating new ideas and concepts both drawn and made. Year 2 will expand your personal making practice and introducing collaborative and live projects with external partners or design businesses and may undertake work experience and placements. You will also be introduced to marketing and promotional skills, including building narratives in your work and exploring outcomes through photography, publishing, exhibiting and web presence. Year 3 will define your own area of practice, audience and market, perhaps as a specialist maker, or utilising outsourced production and assembly techniques to develop your work. You will be producing a body of physical artefacts alongside a combination of visual and written work. We expect your final project work to be at a professional level, and you will be encouraged and supported to display at national and international design show venues. Throughout the course you will explore the subject's contextual framework 010203

Bath Spa University School of Art and Design 30 / 31UCAS CodeGraphic CommunicationW200Entry CriteriaTypical offersStandard art and design requirements. A portfolio of art and design work. See page 20National Student Survey Score (2010)82% satisfaction with teachingCourse InformationCourse locationSion Hill campusCourse length3 years full-time; 5 years part-timeStudio fee (10/11)£135 (subject to review). See page 18No. of applicants (2010) 396No. of places (2010)83More - 04 Students access a wide range of technologies and studio spaces where they make and critique projects05 Tim George is a recent graduate who is working as a Junior Designer with Wallpaper* magazineGraduate ProfileTim George, graduated 2009-"I am in full-time employment as a Junior Designer for Wallpaper* magazine. My time at Bath Spa was an all-round fantastic experience - excellent facilities, great tutors and a lot of time spent with them, a good programme of visiting lecturers. My course prepared me extremely well for my present career in terms of learning my craft as a designer and developing my portfolio. To help prepare for a real job in the real world I would encourage anyone to complete work placements whilst still studying so that you get experience studio life."04 Photography and Digital Media BA (Hons)This course is designed for students looking for an experimental, creative and critical environment in which to engage with photography and digital media.Why choose this course?We live in a visually saturated environment, and the ability to present important ideas and issues in effective and memorable ways has never been as rich in possibilities or as important to our audiences. This course provides an experimental, creative and critical environment in which to engage with these challenges.About this courseIn Year 1 you will acquire a knowledge base, learn appropriate terminology, and develop awareness of photographic practice within the creative industries. You will learn to research visually and analytically and evaluate your work with tutor guidance. You will gain practical and technical skills to enable you to apply tools and methods to a defined problem and will work with others as members of a group, taking responsibility for your own learning with appropriate support. As you progress to Year 2 you will develop a detailed knowledge of major theories relating to photographic practice, and a deeper awareness of social and ethical implications for the photographic industry. You will negotiate activities with tutors, and will be able to analyse, synthesise and evaluate work more independently. An increasing autonomy in choosing the direction of your work and becoming competent in necessary practical and technical skills will enable you to consider areas in more depth and demonstrate a growing critical judgment. Insight to professional practice: Visiting lecture and master class programme speakers include Ian Teh, Kathryn Faulkner, Neil Drabble, Grant Gee.UCAS CodePhotography & Digital MediaWPQ3Entry CriteriaTypical offersStandard Art and Design requirements. A portfolio of photographic and image based work. See page 20Course InformationCourse locationSion Hill campusCourse length3 years full-time; 5 years part-timeStudio fee (10/11)£135 (subject to review). See page 18No. of places (2011)30 (new course)More 3rd year level you will become more confident in identifying and defining complex visual solutions and have the freedom to define your own area of practice. You will apply appropriate knowledge and practical skills to produce your own body of work. You will be able to initiate, manage and critically evaluate your work and that of others, and demonstrate an informed knowledge of contemporary professional practice and the issues and debates that provide a context.CareersStudents graduating from this course can find employment and self employment in the following career paths: photo journalism; fashion photography; product photography; portrait photography; photo editor; editorial design; advertising; moving image; curation; art direction; marketing, studio management and teaching.020101 Illustration by Andrew Joyce02 Photography studio